Turkish Towels

Grab your plush robe, put on your favorite soothing tunes, and get ready to discover how you can turn your bathroom into a haven of comfort and rejuvenation, all with a dash of our signature style. 

Elevate Your Bathroom to a Luxurious Retreat with Parachute 

Ahead, multiple methods for how to roll towels to create a five-star aesthetic and how to fold towels to save space.

How to Roll Towels Like a Hotel Spa

We'll go over the different materials, sizes, styles and price points, answer frequently asked questions and provide tips for buying top-tier towels. Let's get started.

Best Towels: Materials, Sizes and What to Look For

With a few key techniques, we’ll teach you the simplest way to get musty smells out of towels and prevent mildew odors from happening in the future.

Keep Your Towels Fresh 2022: How to Get A Smell Out of Towels

Learn more about Turkish Cotton to decide if you are ready to invest. 

What Is Turkish Cotton? Is It Any Good or Better Than Egyptian Cotton?

See how we spiffed up a generic white space.

Before and After: 5 Easy Ways to Upgrade a Bathroom

The secrets and history of Big Sur's iconic institute.

The Legend of Esalen: Big Sur’s Spiritual Mecca

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