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Down Alternative Pillow

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Rest your head on supreme plushness. Our microfiber fill is perfect for someone who wants a hypoallergenic alternative with the same loftiness and support of down. We’ve designed three densities: soft, medium and firm, so that you can choose the fill that suits your sleep style.

If you prefer to sleep on your side, try one of our classic down alternative side sleeper pillows.

Meet Our Pillows

Soft

Ideal for: Stomach sleepers and those looking for a lighter, squishier pillow.

How it looks: Has a supremely soft appearance with a sunken plushness.

Fill content: 100% hypoallergenic microfiber fill.

Medium

Ideal for: Back sleepers or anyone who needs a little head support – such as those with a softer mattress or narrower shoulders. 

How it looks: Has a soft appearance with a medium amount of loft and fluffiness.

Fill content: 100% hypoallergenic microfiber fill.

Side Sleeper

Ideal for: You guessed it – side sleepers looking for more structure and improved alignment. 

How it looks: A three inch gusset gives this pillow a fuller, more boxy appearance.

Fill content: 100% hypoallergenic microfiber fill.

Firm

Ideal for: Back sleepers or anyone looking for our highest level of support – such as those with a firm mattress or broader shoulders.

How it looks: Has a fluffy and supportive appearance with a lot of loft..

Fill content: 100% hypoallergenic microfiber fill.

FAQs

About once per week or every time you change your sheets, we recommend that you shake out your pillows and fluff them up. Fluffing keeps the fill evenly distributed throughout, and loosens any debris on the outside before it can work its way into the middle.

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Reviews

Read 605 Reviews
  • Dry comfy

    Dry comfy

    Midge F. - Verified Buyer
    09/27/2023
  • love this pillow

    I tried many, many pillows before finding this one. It's hard to find something that is both squishy and supportive. It doesn't ... 

    Erin O. - Verified Buyer
    09/27/2023
  • Light and fluffy

    Stays light and fluffy

    Victoria W. - Verified Buyer
    09/27/2023
  • Best pillow ever

    I bought soft and medium. Love the loft and comfort. Don’t have to refluff during the night!

    Vicki C. - Verified Buyer
    09/26/2023
  • Down Pillow

    It's very comfortable and the firmness is just right!

    Lina J. - Verified Buyer
    09/08/2023
  • Cozy

     Cozy

    Ronin - Verified Buyer
    08/18/2023
  • Best pillow EVER!

    I stayed at a friends condo and he had this pillow. I fell in love with it so had to buy my own. It’s the best pillow I have ever had!

    Stephanie W. - Verified Buyer
    08/13/2023
  • Perfect Pillow

    I feel like I’ve spent a lifetime looking for the right soft squishy (down alternative) pillow … and the search is over! Perfect ... 

    Alan C. - Verified Buyer
    08/07/2023
  • Love it

    Love it

    Celia A. - Verified Buyer
    07/08/2023
  • Alternate down pillow

    I like it but mostly use it for reading in bed because it has more support. Parachute has an amazing return policy if it doesn’t work ... 

    Shelly S. - Verified Buyer
    07/03/2023

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